Reference Essentials - Color Supplement
Sponsorship Opportunity

The Blue Book is the Bible of the Industry - virtually every printing facility and allied trade rely on the book throughout the year - making it an ideal advertising vehicle for manufacturers and suppliers to the trade.

Now the Blue Book provides even more marketing opportunities with our brand new Reference Essentials color section. Advertisers can now execute high-impact campaigns in the vehicle that reaches more operators and owners than any other.

The Reference Essential section offers sponsors exlusive advertising and joint editorial content authorship to convey a high-profile and cohesive message to the books' readers. An with 83% of our 250,000 unique users relying on the Book at least once a month, and 25% referencing it at least weekly, your sponsorship will deliver high visibility.

Each sponsorship package includes:

exclusive section sponsorship
- high-quality 4-color insertion printing
- multiple in-section ad locations
- customizable editorial content
- full-page B&W ad in main book section
- downloadable PDF of insert at www.gabb.com
- 100 copies of the section
- 1,000 facility direct marketing list

Custom packages and placement options are available. Contact your account executive or Carl Sartori, Director of Sales, at 646-746-7429 or at csartori@reedbusiness.com.